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Brevo Tutorial: How to Set Up and Use Brevo

Posted on August 20, 2026 by Olivia
Email Marketing Tools
Brevo Tutorial: How to Set Up and Use Brevo

This tutorial walks you through setting up Brevo from scratch. You will learn how to create your account, authenticate your sender domain, import your contact list, design an email using the drag and drop editor, and send your first campaign or automated workflow safely.

What is Brevo and Who Is This Tutorial For?

Brevo is an all in one email marketing software that helps businesses send newsletters, manage customer lists, and automate emails. This brevo tutorial is built for absolute beginners looking for a simple setup guide.

Starting with digital marketing can feel scary when you look at a blank dashboard for the first time. This guide breaks down the platform into five simple steps so you can send your first campaign today. You can also read our detailed Brevo review to learn more about its features.

  • Perfect for small business owners and new creators.

  • Teaches you how to use the built in contact CRM.

  • Explains how to send your first newsletter without stress.

Step 1: Create Your Account and Complete Setup

Your first step is signing up for a free account. Go to the main website and enter your email address to get started. Once you confirm your login details, you will see your main dashboard.

Keep in mind that free accounts have limits. You can store unlimited contacts, but you can only send a certain number of messages each day. Read our Brevo pricing guide to compare different plan limits.

  1. Visit the registration page and sign up.

  2. Verify your email address through your inbox.

  3. Fill out your business profile and sender details.

Step 2: Authenticate Your Sender Domain

After setting up your account, you must prove who you are. Domain authentication using SPF and DKIM records proves to inbox providers like Google and Yahoo that your emails are real.

If you skip this step, your messages might land in the spam folder instead of the inbox. Follow the domain setup prompts in your settings tab to add the required DNS records to your domain host.

  • Protects your sender reputation.

  • Improves email delivery rates.

  • Keeps your messages out of spam filters.

Step 3: How to Import Your Contact List Into Brevo?

To import contacts, prepare a clean CSV file with your subscriber names and email addresses. Go to the Contacts tab in Brevo, click import, upload your file, and map your data fields correctly.

Always make sure your subscribers gave you permission to email them. Clean contact lists help prevent high bounce rates and keep your account healthy.

  1. Open your contact list in a spreadsheet program.

  2. Save your file in the CSV format.

  3. Upload the file into your Brevo contact manager.

Step 4: Design and Send Your First Email Campaign

Now it is time to build your first email campaign. Click on the campaigns tab and choose to create a new email.

You can use the drag and drop editor to build your message. Choose a clean template, add your text and images, and check the desktop and mobile previews. Once your design looks good, send a test email to yourself before sending the final broadcast to your subscribers.

  • Pick a simple newsletter template.

  • Write a clear subject line for your readers.

  • Test your links before you hit send.

Step 5: Setting Up Basic Automation Workflows

Once you master basic email sends, you can set up automated workflows. These workflows let you send a welcome email automatically when a new subscriber joins your list.

This saves you time and keeps your audience engaged without requiring manual work every single day.

  • Create a trigger when a new contact joins.

  • Add a delay before the next message sends.

  • Track your open rates to see what works best.

Frequently Asked Questions

Is Brevo easy to use for beginners?

Yes, Brevo features a clean dashboard and a simple drag and drop editor that makes it easy for beginners to create and send campaigns without coding skills.

How do I import contacts into Brevo?

You can import contacts by preparing a CSV file containing your subscriber details, navigating to the contacts tab in your dashboard, and uploading the file.

What are the limits of the Brevo free plan?

The free plan allows unlimited contact storage but caps daily sending and includes mandatory platform branding on your emails.

Why do I need to authenticate my domain in Brevo?

Domain authentication using SPF and DKIM records proves to inbox providers like Gmail and Yahoo that your emails are legitimate, which improves delivery rates.

Can I send automated emails on Brevo?

Yes, Brevo includes automated workflow triggers on standard plans, allowing you to set up automated welcome sequences and customer follow ups easily.

Ready to start your email marketing journey? Explore more communication tools and join our community by visiting our main page to register here today.


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